Indian Publishers Have The Shittiest User Interfaces For Sure

For all the silly money thats going into the online business in india, most people dont get some basics right inspite that truck loads of cash - Designing User friendly interfaces and navigation is one such thing.

Any guy with 3500 Rs takes up a course in Galgotia Computer learning and claims to be a web designer. And anyone with a English Hons from Uthkal University becomes a content editor or even worse information architect.

Anyway, to put forward my case - check out attempts by Sify to get its so called 'content' act right by diving into city specific content. Then to get a hang of what Sify should attempt to grow upto, check out Burrp a startup with considerably limited resources (surely much lesser than sify) but with UI that works brilliantly for users and clearly is not out there trying to sell homepage ad-inventory to some silly marketers who think 'buying homepage inventory means great visibility for my brand'.

User Interface design mission statements should be simple - Give users the shit they need and give it fast.

Which is surely not that silly girl infront of the camera who perhaps came 67th in her Mass Communication course reporting from a joint in Koramangla that sells boiled corn because the channel editor thinks should be cool because users can surely watch videos in high broadband cybercafes from Sify iWay.

(i know this is a long sentence with grammer issues, but i hope you get my point..)

I think it was Hrush Bhatts blog where i first bumped into something called the Featuritis Curve (i cant find the link now)...  i guess NIIT should consider as chapter 1 before opening up minds of designers with that heavenly thing called dreamweaver.

btw,  I run a interactive shop, we do web design work as well, some of which is worthy of a mention and some that i personally have hated..., but lets leave that for right now... also, disclaimer - our shop has been trying really hard to work with burrp recently. and you wld be really silly if you thought i am posting this to get my estimates signed from them..

Comments

[Ankita]

sidharth, u have mentioned wrong url for sify bangalorelive. Rite url is http://www.bangalorelive.in/

[Rajesh]

:) - sexy piece.

The big guys don't get it most of the time...

[Dogbert]

Please correct the spelling of "Marketing" on the Webchutney home page. Current version is "69 MARKEING".

Rest all sounds great!